Banana Peel Sculpture
by Admin
A sculpture made by the Berlin artist Stefan von Essen which looks like a giant bana peel, was set in various shopping malls around Berlin.
Challenge:
Develop a promotion for a new Rodenstock progressive eyeglasses (Germans most famous brand for eyeglasses).
Result:
The banana peel was placed in busy locations in Berlin. Because of the enormous recall by customers and traders Rodenstock decided to exhibit the installation in other cities as well.
Challenge:
Develop a promotion for a new Rodenstock progressive eyeglasses (Germans most famous brand for eyeglasses).
Result:
The banana peel was placed in busy locations in Berlin. Because of the enormous recall by customers and traders Rodenstock decided to exhibit the installation in other cities as well.
